Pick the right print run.
How many flyers should I print?
There’s no magic number.
The right flyer quantity depends on how many people you want to reach, how many areas or locations you’re targeting and whether this is a one-off campaign or something you’ll keep using.
The good news? You don’t need to overthink it.
Flyer Monster keeps the standard choices simple: 1,000, 5,000, 10,000 or 25,000. Use the guide below to work out which one makes the most sense.
Short version
The quick answer
1,000 flyers
Good for:
- Small local drops
- Single events
- Testing an offer
- Handing out in person
- One small location
5,000 flyers
Good for:
- Local business promotion
- Multiple nearby areas
- Repeat distribution
- Larger events
- Several weeks of marketing
10,000 flyers
Good for:
- Serious local campaigns
- Larger door drops
- Multiple locations
- Ongoing promotions
- Agencies / regular distribution
25,000 flyers
Good for:
- Large-scale campaigns
- Multi-area distribution
- High-volume marketing
- Large events
- Stocking up for repeat use
No formulas needed
A simple way to work it out
- 1
People / homes to reach
How many households, customers or people are in the area?
- 2
How many drops
Are you doing one campaign or several?
- 3
How many locations
One shop? Multiple venues? Several towns?
- 4
How long you’ll use them
One weekend, one month or several months?
- 5
Keep a little spare
A small buffer is useful for counter use, events, repeat handouts and unexpected opportunities.
Real-world examples
What does each quantity look like?
1,000 flyers
- A café promoting a weekend event
- A tradesperson covering a small local area
- A new business testing its first offer
- A pub advertising one event
5,000 flyers
- A restaurant promoting across nearby neighbourhoods
- A local retailer running a seasonal campaign
- A gym targeting several surrounding areas
- A business wanting enough stock for repeat handouts
10,000 flyers
- A larger local campaign across several postcode areas
- A multi-location business
- An estate agent or service business running repeated drops
- An agency managing a larger promotion
25,000 flyers
- A large regional campaign
- A chain or multi-site business
- High-volume distribution
- A long-running promotion with repeat drops
Planning a door drop?
The simplest way to estimate quantity is to work from the number of households or addresses you want to cover.
Know the number of homes? Use that as your base quantity and add a small buffer.
Don’t know it? Check local mapping or distribution data, or ask the company handling the drop.
Handing them out yourself?
Hand-to-hand usually uses fewer flyers than door-to-door, because you control where and when they go out. Think about:
- Expected footfall
- Event duration
- Number of people handing them out
- Number of locations
- Flyers left on counters or tables
Running the same offer more than once?
A larger print run can make sense if the artwork will stay current and you expect to distribute repeatedly.
But don’t over-order if dates, prices, offers or contact details are likely to change soon.
Bigger runs = lower cost per flyer
Bulk flyer printing generally gets better value per flyer as the quantity goes up. Here’s the maths on our standard single-sided prices.
Approximate cost per flyer based on the single-sided flyer price only. £9.50 UK delivery is additional. See our flyer printing price guide.
1,000
£69
≈ 6.9p each
5,000
£119
≈ 2.4p each
10,000
£199
≈ 2p each
25,000
£349
≈ 1.4p each
Single or double sided?
Quantity is a separate choice. Got offers, menus, maps or lots of contact details? Double sided gives you more room. Simple message? Single sided may be enough.
Compare single and double-sided pricesWhat if I order too many?
Extras are handy for future handouts, counter stock, repeat drops and events.
Just avoid over-ordering if the design includes dates, temporary offers, short-term prices or anything likely to change.
What if I order too few?
Running out mid-campaign usually means another print order, more delivery time and less flexibility.
If you’re close between two quantities, stepping up can give you more flexibility for repeat drops, counter stock and events.
Need a different quantity?
Need 2,500? 7,500? 15,000? Something else?
No problem. Standard runs are the quickest, but use the Quick Quote form and tell us what you need.
Straight answers
Quantity FAQs
Ready to pick your run?
Small campaign? Start small. Bigger area or repeat drops? Go bigger. Not sure? Pick the closest standard run or ask for a quick quote.
Need a different quantity?
Get a quick quoteNo account. No sign-up. No faff.